JOICO K-PAK Clarifying Shampoo

$16.79
$16.79
$23.99
Shipping calculated at checkout.
Joico describes K‑PAK Clarifying Shampoo as a “deeply detoxifying shampoo” that clears hair by removing buildup, impu...

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Description

Product Information

  • Intended Use / Claims

      • Clarifies hair by removing buildup from hard water minerals, chlorine, styling products.

      • Protects hair from pollutants (lab tested with pollution particles)

      • Color-safe formula (i.e. meant not to fade hair color)

      • Helps prep hair for treatments or chemical services by giving a clean base
  • Key Technologies / Ingredients

      • SmartRelease™ Technology — a liposome delivery system that gradually releases keratin, arginine, and rosehip oil to repair, strengthen, and protect hair over time.

      • Keratin — helps reconstruct and reinforce hair structure

      • Guajava (Guava) Fruit Extract — antioxidant-rich, may contribute UV protection and defense vs environmental stressors.

      • Evening Primrose Oil — provides nourishment and helps restore hair’s flexibility and moisture balance

      • Other ingredients — surfactants (e.g. Sodium Laureth Sulfate, Cocamidopropyl Betaine), conditioning agents, botanical oils, silicones, humectants, preservatives, etc.
  • Usage / Directions
  1. Apply to wet hair, lather.
  2. Leave on for 2–5 minutes to achieve better detox/clarifying effects.
  3. Rinse thoroughly.

How It Works

The mechanism is a combination of chelation / deep cleansing + gradual repair delivery:

  • The surfactants (detergents) in the formula bind to oils, mineral deposits, and product residues on the hair shaft and scalp, helping to lift them away in the rinse. This is the “clarifying” or “detox” action.
  • Because harsh clarifiers can strip desirable lipids or damage hair, the formula buffers this by including nourishing oils, conditioning agents, and the SmartRelease system to mitigate damage and provide reparative benefits.
  • SmartRelease liposomes gradually deliver keratin, arginine, and rosehip oil into the hair over time (i.e. even after the rinse), helping to rebuild structure, strengthen bonds, reduce breakage, and protect hair fiber from further stress.
  • The presence of antioxidants (e.g. from guava extract) helps to fight oxidative stress from environmental pollutants, UV, etc.

Thus the shampoo both cleans deeply and attempts to compensate for what might be lost or stressed during that cleaning, aiming not to leave hair feeling stripped but rather prepared for further treatment steps.

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